“dentsu is at the forefront in the Netherlands when it comes to rapid transformation. Since my start I have seen that the integrated collaboration within our team is already a reality. Not only between branding and performance, but also between data, strategy and specialists. Something that is obvious, but in practice often encounters barriers.”
Since the beginning of this year, the media branch of dentsu Benelux has had a new management team that is responsible for the daily management of the 250 employees of the iProspect, Carat, dentsu X, Vizeum, Posterscope and dentsu data labs.
The management team consists of Els Wijnstekers, director of client management, Michael Willems, director of strategy and Wouter Moen, director of operations. Michael Willems comes from Mindshare where he was head of content.